Dijana Obralic Schatz

Growth marketing analytics that turns data into decisions.

Marketing & product analytics leader with 10+ years partnering across teams to solve business problems through experimentation, measurement, and clear storytelling.

About

Strategy, measurement, and the stories in between.

I’m based in Oakland and lead analytics work that connects acquisition, retention, and revenue. My background spans SaaS growth, health media, medical education platforms, and earlier clinical R&D — so I’m comfortable moving from experiment design to executive narrative.

Lately I’ve been building analytics foundations, running personalization experiments, and using AI to remove manual research bottlenecks so experts can focus on higher-value work.

Location
Oakland, CA
Focus
Growth · Product · Experimentation
Currently
Analytics Manager, VuMedi

Experience

Where the work happened.

    Projects

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    Seeded from highlights on my resume — add your own anytime. Custom projects are saved in this browser.

    Skills

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    Education

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      Contact

      Let’s talk about the next problem to measure.

      Open to conversations about analytics leadership, growth measurement, and applied AI for research workflows.

      Oakland, CA · Dijana.Obralic@gmail.com · (510) 316-7837

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